Judy F. Tabak
Creative Director/ Copywriter/ Marketing Strategist
401East 86th Street <br>New York, NY 10028
June 2013 - Present
Creative Director/Writer/ Marketing Consultant
Glue Advertising Dymista Daggerwing Health Merck – new cancer drug •Merck – new osteoporosis drug • Christ Hospital Draft FCB-Area 23: AbbVie – new Hep-C drug Grey Healthcare Group Victoza •Roche
Grey Healthcare Group
2006 - 2013
SVP Group Creative Director
Lead creative for all media: TV, print, digital, in store/ in office, brochures, video, and convention displays globally: Esssilor: Crizal, Xperio, Varilux and Think About Your Eyes, Boehringer Ingleheim: All Products, Dulcolax: products Roche: Blood glucose monitors Lead domestic creative work on: Novo Nordisk – Victoza Lumineers Medtronic: Implantable Cardiac Defibrillators Genentech: Avastin and Herceptin, Text4Baby Dupomed
1983 - 2006
Vice Present, Group Creative Director
I was responsible for the creative in all aspects of media -- TV, print, radio and digital managing groups of up to15 creatives -- for the following accounts: Playtex Products: Tampons (all brands), Baby Bottles, Cups, Banana Boat Tanning Lotions, Woolite Rug Cleaner, Baby Magic Toiletries, Playtex Feminine Wipes, Wet Ones, Diaper Genie, Ogilvy Hair Products, Playtex Gloves Playtex Bras, Wyeth: ChapStick (all products), Centrum Herbals, Remington: Hair Dryers, Twisters, P&G: Joy, Sure Antiperspirant, Mr. Clean (globally), Sara Lee: Kiwi Shoe Polish (globally), Endust, Ambi-pur, Slim Fast Foods: All products (globally) General Foods: Minute Rice, Baker’s Chocolate, Baker’s Coconut, Post Grape Nuts, Sure-Gel, Aviron: FluMist (DTC), Ciba Vison : O2 Optix , Glaxo Smith Kline: Pediarix, Toys R Us, Naya Spring Water, No Nonsense Hosiery, Borden’s Foods. In addition to running the above accounts, I also worked on 3M, Kmart, Pantene, Aquafresh and Liz Claiborne.
Dancer Fitzgerald, Sample
Senior Vice President, Creative Group Head
Accounts: Sara Lee: Hanes Pantyhose (all brands), L’Erin Cosmetics, CPC: Skippy Peanut Butter, Karo Syrup, P&G: White Cloud Bathroom Tissue, Tender Leaf Tea, Florida Citrus: Orange Juice from Florida, Shoulton: Tabac Men’s Fragrances, Old Spice Deodorant Products, Chase Bank, Duracell Batteries, General Mills Beecham: Vitabath.
J Walter Thompson
Copy Cub to Senior Writer
Accounts: Kodak, RCA, Ford Trucks, Warner Lambert, Lever Brothers, European American Bank, Standard Brands: Planter’s Nuts, Planter’s Oil, Fleischman’s Yeast.
New York University - College of Arts and Sciences
Clios, AWNYs, Effies, Houston Film Festival, MMM, Rx, Cannes Film Festival
available upon request